this is a database for higher ed

40 fields for contacts

Status’ for each school - doesn't sound like its automatic

Does Marketo not do this as well?

refresh on weekend

Is this all manual? - yes, you have to delete inactive (they're not allowed to delete information)

How do they extract this information?

There is a chance for duplicate data

crm.electude.com (sign in with the reseller account)

has to be integrated into CRM